The ABM strategy that helped a software house conquer foreign markets and achieve $120,000 in revenue within 2 months

The campaign was based on an Account-Based Marketing (ABM) strategy, aiming to create valuable content through collaboration with potential clients. The activities included:

  • ABM prospecting list – development of a precise list of potential clients in accordance with the developed ICP.
  • Creation of a communication funnel – tailoring communication based on the specific needs of target groups in different markets.
  • LinkedIn PPC Campaign – launch of a LinkedIn advertising campaign, divided into three phases: testing, personalization, and communication optimization.

The results of our work

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Leads generated during the campaign

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Sales closures

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Average sales value (USD)

Specialist comment

This project perfectly shows how an effective ABM strategy can open doors to new markets – even in a short time.

Mateusz BaranowskiCEO

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