The ABM strategy that helped a software house conquer foreign markets and achieve $120,000 in revenue within 2 months
The campaign was based on an Account-Based Marketing (ABM) strategy, aiming to create valuable content through collaboration with potential clients. The activities included:
- ABM prospecting list – development of a precise list of potential clients in accordance with the developed ICP.
- Creation of a communication funnel – tailoring communication based on the specific needs of target groups in different markets.
- LinkedIn PPC Campaign – launch of a LinkedIn advertising campaign, divided into three phases: testing, personalization, and communication optimization.
The results of our work
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Leads generated during the campaign
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Sales closures
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Average sales value (USD)
Specialist comment
This project perfectly shows how an effective ABM strategy can open doors to new markets – even in a short time.
Mateusz BaranowskiCEO
